</noscript> <!-- End Google Tag Manager (noscript) --> <script type='text/javascript' id='contact-form-7-js-extra'> /* <![CDATA[ */ var wpcf7 = {"apiSettings":{"root":"https:\/\/chrislee.is\/wp-json\/contact-form-7\/v1","namespace":"contact-form-7\/v1"}}; /* ]]> */ </script> <script type='text/javascript' src='https://chrislee.is/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=5.1.1' id='contact-form-7-js'></script> <div> <div class="awsr-header DAMN-header" style="background-color:#FDFDFD;height:auto; padding:15px 0px;position:sticky;z-index:100;border-bottom:1px solid rgba(180,180,180,0.35)"> <div class="row"> <div class="col-3 col-sm-1 " style="text-align:right;font-family:Oswald;font-weight:300;text-transform:uppercase;line-height:1;color:gray;padding:0px"> <p style="font-size:38px!important;margin:0px!important">Chris</p> <p style="font-size:32px!important;margin:0px!important">Lee</p> </div> <div class="col-7 offset-0 col-sm-5" style="text-align:left!important"> <h1 style="margin-bottom: 0px!important; font-weight: 700!important; font-size: 20px!important; text-transform: none!important;color:#010C15;display:block;font-family:Oswald;text-transform:uppercase!important"> Digital marketing consultant </h1> <h1 style="margin-bottom: 0px!important; font-weight: 700!important; font-size: 20px!important; text-transform: none!important;color:grey;display:block;font-family:Oswald;text-transform:uppercase!important"> & </h1> <h1 style="margin-bottom: 0px!important; font-weight: 700!important; font-size: 20px!important; text-transform: none!important;color:#c40c0c;display:block;font-family:Oswald;text-transform:uppercase!important"> Writer </h1> </div> <div class="col-2 d-block d-md-none"> <script type="text/javascript"> function toggle_visibility(id) { var e = document.getElementById(id); if(e.style.display == 'block') e.style.display = 'none'; else e.style.display = 'block'; } </script> <span style="color:#E2B67B; font-size:2rem;text-align:center;"><a href="#" style="color:#010c15!important; text-decoration:none!important; border-bottom:none!important" onclick="toggle_visibility('mobilenav');"><i class="fas fa-bars"></i></a></span></div> <div id="mobilenav" style="display:none; width:100%; text-align:center;position:" > <p> <A href="#testimonials" style="font-weight:normal!important;color:gray;border-bottom:none!important">Testimonials</A> </p> <p> <A href="#results" style="font-weight:normal!important;color:gray;border-bottom:none!important">Results</A> </p> <p> <A href="/blog" style="font-weight:normal!important;color:gray;border-bottom:none!important">Blog</A> </p> <p> <A href="/now" style="font-weight:normal!important;color:gray;border-bottom:none!important">Now</A> </p> <p> <A href="/writing-a-book" style="font-weight:normal!important;color:gray;border-bottom:none!important">My book</A> </p> <p> <A href="#contact" style="background-color:#c40c0c; color:white; padding: 5px 5px; font-weight:bold!important; border-bottom:none!important">Hire me</A> </p> </div> <div class="col-12 col-sm-6 offset-md-0 d-none d-md-block" style="text-align:right!important;padding-top:20px;"> <!--<a class="DAMN-a-i" href="/" style="color:gray" name="header-home"><i class="fas fa-home" style="font-size:large;"></i></a><span style="margin:0 5px; 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color:gray;">•</span> <a href="/now" style="text-transform:uppercase!important;text-decoration:underline!important;font-weight:normal!important; color:gray; border-bottom:none!important;font-family:Oswald!important">Now</a> <span style="margin:0 5px; color:gray;">•</span> <a href="#contact" style="background-color:#010c15;text-transform:uppercase!important;text-decoration:none!important;font-weight:normal!important; color:white; border-bottom:none!important;font-family:Oswald!important;padding:5px 10px">Hire me</a> <a href="/writing-a-book" style="background-color:#C40C0C;text-transform:uppercase!important;text-decoration:none!important;font-weight:normal!important; color:white; border-bottom:none!important;font-family:Oswald!important;padding:5px 10px">My book</a> <!-- <span style="margin:0 5px; color:gray;">•</span> <a href="/cycling-across-canada" style="text-transform:uppercase!important;text-decoration:underline!important;font-weight:normal!important; color:gray; border-bottom:none!important;font-family:Oswald!important;">My book</a> <span style="color:gray;margin:0 5px; ">•</span> <a class="DAMN-a-i" href="https://medium.com/@chrislee.is/" style="color:gray" name="header-home"><i class="fab fa-medium" style="font-size:large;font-weight:100"></i> <a class="DAMN-a-i" href="https://www.linkedin.com/in/chrisleeis/" style="color:gray" name="header-home"><i class="fab fa-linkedin" style="margin:0 10px;font-size:large;font-weight:100"></i> <a class="DAMN-a-i" href="https://twitter.com/chrislee_is/" style="color:gray" name="header-home"><i class="fab fa-twitter" style="font-size:large;font-weight:100"></i></a> </p>--> <!--<span style="font-size:20px; margin-left:5px;"> | <span style="color:#29086a;">WRITER</span><a href="/a-writer" class="cl-nav-writer" style="color:#29086a!important;font-weight:500!important; display:inline-block;line-height:1">freelance writer</a> and <a href="/a-web-designer" class="cl-nav-writer" style="color:#52002e!important;font-weight:500!important; display:inline-block;line-height:1">web designer</a>--></span> </div> <!-- .col --> <!-- <div class="col-12 offset-0 col-md-3 " style="text-align:Right; font-size:small; color:#333"> <a href="/a-writer" style="font-weight:normal!important; color:#333; border-bottom:none!important">Words</a> | <a href="/about" style="font-weight:normal!important; color:#333; border-bottom:none!important">About</a> | <a href="/contact" style="font-weight:normal!important; color:#333; border-bottom:none!important">Contact</a> | <a class="DAMN-a-i" href="/" style="color:#333" name="header-home"><i class="fas fa-home" style="font-size:large;"></i></a></div>--> </div> <!-- .row --> </div> <!-- .awsr-header --> <div class="container-fluid row punch" style=" padding: 50px 0px; background-color:#FDFDFD;color:black;"> <div class="col-12 offset-0 col-md-6 offset-md-3" style="text-align:center;"> <img style="width:100%;" src="https://chrislee.is/wp-content/uploads/2022/01/YOY-increase-sales.png "> </div> <div class="col-10 offset-1 col-md-8 offset-md-2 col-lg-6 offset-lg-3 damn-blog" style="margin-top: 5vh;border-top: solid 1px #52002e;text-align:justify;padding-top:15px;"> <p>Retailer of seasonal products with peak season in winter.</p> <p>Since my involvement in 2017 sales have trended continuously upwards with huge YOY gains.</p> <p>This through a strategic combination of:</p> <ul> <li>Technical SEO audit and best practice implementation = improved rankings</li> <li>Site copy overhaul = improved rankings</li> <li>Overhaul of product hierarchy = improved conversion rate</li> <li>Overhaul of product page templates = improved conversion rate</li> <li>Overhaul of checkout process = improved conversion rate</li> <li>Server migration to a dedicated host = improved page speed</li> <li>Email automation campaigns = improved customer retention</li> </ul> </div> </div>